Our insights

Informed opinions, detailed analysis and industry news for automotive retailers who want to create world-class customer experiences.

Spark Plugs Full
Artboard 1 copy 13

03 Sep 2018

Stay top of mind from purchase to repurchase

When it comes to customer retention, I know this is every dealership’s primary goal but it’s easier said than done. The car buying process has changed because the customer has. We now live in a digital world which allows the customer to be firmly in the driving seat. The modern customer now has a range of dealers, service options and price plans to choose from, and all with the click of a button.
Artboard 1 copy 12

03 Sep 2018

Give Them The right Customer Experience

The traditional car buying process is a thing of the past, in today’s world customers clearly do business on their own terms and they come well reinforced with information, which means they know exactly what they want. But, one thing that hasn’t changed is the emotion attached to buying a car.  
Artboard 1 copy 11

03 Sep 2018

A guide to increasing customer satisfaction in your dealership in 2018

The digitalisation of the buying process has particularly effected the automotive industry. Customers are carrying out most of the buying journey online and, in most cases, only come into the dealership when they have almost made their purchase decision. Everything is quick, easy and optimised and this is what has become the norm. Anything that doesn’t hit the mark with those points sticks out like an underperforming sore thumb.
Artboard 1 copy 10

03 Sep 2018

Dealership Opportunities and threats

I recently wrote about how the UK sales of new cars has declined. But, it’s not all doom and gloom as Close Brothers has reported that 92% of car dealers are feeling confident about 2018. So, what’s the deal? Well, let’s consider the table below:
Artboard 1 copy 9

03 Sep 2018

Your DMS Should Make You Feel Like A King

Feel like a king Your dealership management system is the heart and soul of your dealership, this is something that every member of staff will be using every day. This is the communication and transparency you rely on. Your DMS should make you and your dealership feel like a King. It should give you power, control and ensure you are fully informed on the goings-on of your roost.
Artboard 1 copy 8

03 Sep 2018

As UK new car sales drop dealers need to focus on existing customers

According to the SMMT 2.5 million cars were registered in 2017. This is a 5.7% drop from 2016. This may come as a surprise to many as the market has been growing year on year since 2012.
Artboard 1 copy 7

03 Sep 2018

Is Your Current DMS Equipped For The Modern Customer?

The modern customer is savvy, informed and in control. Their expectations are high and their patience is low. This is true in every industry and is particularly the case in the automotive industry and, more specifically, the car-buying and after sales processes.
Artboard 1 copy 6

03 Sep 2018

Increase Your Revenue Through Our CustomerVue

According to AutoVHC’s research, failure to complete vehicle health checks cost the average franchised dealership £11,000 in aftersales revenue last summer. AutoVHC’s business unit director Chris Saunders added that service departments are “simply throwing away revenue opportunities”.
Artboard 1 copy 2

03 Sep 2018

B2B Selling Strategy... Shudder

B2B Selling Strategy- A discussion point that came up at a convention recently. The phrase alone left me cold. In 20 years of selling I’ve taken a number of prescribed selling courses, apparently honing my skills in modern selling. After applying and adapting these skills over hundreds of sales meetings I’m convinced that by far the most critical element is almost completely lost on all course providers.

1 2 3 4 5 6 7 8 9 10

Autino can help grow your business

Speak to us