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Dealership customer engagement report 2021

We're incredibly excited to be bringing you the first annual dealership customer engagement report. Based on unique and proprietary research, the report evaluates the current landscape of dealership communications - both from the perspective of dealerships and their customers.

Read the report to discover:

  • The key challenges dealerships face when trying to communicate with customers - for instance, did you know that 94% of service advisors say customers expect their car will be ready earlier than realistic?
  • What customers want from dealerships in terms of communications - and how dealerships stack up. This includes the revelation that 29% of customers say the quality and speed of communications are the most important factor when choosing where to have their car serviced.
  • What steps dealerships can take to improve their customer communications. We found that 82% of service advisors use the phone as their primary method of communications¬†- it's time for that to change.

Fill in the form on the left to download the report - we hope you find it interesting reading.